Brand Identity & Illustration work
from Girdwood, Alaska

Your story, told with soul.
Your brand, made impactful.

At the heart of Palo Haus is storytelling.

I don’t just design logos. I build narratives that let your brand speak with clarity and soul. My strength lies in weaving strategy and creativity together, grounding visual identity in meaning while making it unforgettable.

With a background in advertising, illustration, and hospitality, I bring a unique perspective: the precision of branding, the craft of hand-drawn artistry, and the intuition for creating experiences that connect. From restaurants and hotels to emerging businesses, I understand how to translate your story into a brand system that feels both timeless and alive.

What I Offer

  • Brand identity design that balances efficiency with creativity

  • Logos that work as the cornerstone of your story

  • Illustration-driven brand assets that set you apart

  • Merchandise and collateral that extend your identity into everyday touchpoints

Whether you need a full brand toolkit or a bold logo that becomes your signature, Palo Haus delivers identities that are strategic, soulful, and built for lasting impact.

Hello, Friend!

I’m Nikki Niedringhaus.

I am a Graphic Designer specializing in Art Direction, Illustration and Brand Identity under my brand Palo Haus. After years in the advertising industry in Hong Kong, I made the leap to the tranquil beauty of Girdwood, seeking a fresh perspective for my artistic pursuits.

Branding is at the heart of what I do. It's about creating a recognizable and consistent visual identity, then bringing it to life.

Collection of various company logos including Visa, Mercedes, MetLife, Rackspace, Sheraton, Marriott Bonvoy, Disney, Barbie, Mega Bloks, Westin, Hot Wheels, Midea, Mercedes-Benz, HSBC, and others.

Have a look around my portfolio to get a sense of my style and the creative services I offer. Wherever you are in the world, however big your brand is, I’d love to hear from you. 

Get Inspired

All marketing assets need great and consistent visual content. Whether that be a logo, a website or social content, it helps to have someone who knows how to create visuals that work.

Have a look around projects I’ve created for clients.

BROWSE  EXAMPLES →

Colorful poster advertising the Alaska State Fair with animals, produce, and festival elements, showing dates August 16 to September 2, 2024, in Palmer, Alaska, placed in a brown frame next to a vase with dried branches.