Integrated Campaign

Watch your little one bring their imagination to life in the most colorful way possible with Mega Bloks.

MEGA BLOKS BIG BLOKS FOR SMALL HANDS 2016

Every parent wants the best for their little ones. To build them up, parents need the right toys that can provide learning and joy. Mega Bloks lets children explore the world with their tiny hands. Thanks to its bigger block size, we can let them play early on to start building up for creativity, confidence and imagination.

Little boy playing with MegaBloks
Little girl playing with MegaBloks
Little girl playing with MegaBloks

MEGA BLOKS ACADEMICS

The purpose of this campaign was to highlight the transformative nature of Megabloks early learning products. To create an engaging social video we chose to highlight two products: the ABC Learning Train, which builds problem-solving through hands on play and teaches basic shapes and colors. The Big Building Bag then goes on to provide endless possibilities with over 80 pieces that encourages fine motor skills, imagination and creativity.

MEGA BLOKS ACADEMICS SERIES

Playing with Megabloks can help your child develop key developmental skills. Megabloks are like a stepping stone in the educational journey of your child, so we created a series of videos featuring toddlers imagining themselves as part of the play set, using imagination and creativity to build everything they see. We wanted to show kids at play with their creativity and confidence.

Little boy playing with Megabloks
Little girl playing with Megabloks
Little boy playing with Megabloks